Avant Ski | Marketing Consultation

New York, NY

CHALLENGE:

Since 2020, Sam Handy has been a pivotal consultant for Avant Ski, providing comprehensive marketing support to enhance their brand presence and digital footprint. Working closely with Allison Widman, the CEO of Avant Ski, Sam has brought a wealth of expertise in social media strategy, content creation, and website development.

Social Media Strategy and Management

Sam has been instrumental in crafting and executing a robust social media strategy for Avant Ski. By leveraging platforms like Instagram and Facebook Sam has helped the brand engage with a broader audience of ski enthusiasts. Through targeted campaigns, engaging posts, and strategic partnerships, Sam has significantly boosted Avant Ski's social media presence, driving both engagement and brand awareness.

Content Creation and Blog Writing

A key component of Sam's role has been developing high-quality content that resonates with Avant Ski's audience. This includes blog writing, where Sam has crafted informative and engaging articles that provide valuable insights into ski destinations, tips for travelers, and updates on the latest trends in the skiing world. This content has not only positioned Avant Ski as a thought leader in the industry but also helped improve the company's SEO performance, driving more organic traffic to their website.

Website Redesign and Development

In addition to social media and content creation, Sam has played a crucial role in the redesign and ongoing development of Avant Ski's website. By implementing a modern, user-friendly design and optimizing the site for search engines, Sam has ensured that the website effectively showcases Avant Ski's offerings and enhances the user experience. This comprehensive approach to website management has made it easier for visitors to find information, book accommodations, and access exclusive content.